Neutrogena Is Using AI To Launch Personalized, 3D Printed Face Masks

Neutrogena–a household name for beauty products–is launching a new iOS App called MaskiD that will help with problem spots on user’s faces.

MaskiD relies on TrueDepth cameras in the iPhone X, XS, and XR to create 3D printed masks that fit the user’s face measurements. MaskiD can be paired with Neutrogena’s Skin360, one of the company’s other tools that uses artificial intelligence, to help with skin care.

Skin360 tracks skin’s progress over time and analyzes its health and needs. Skin360 comes in two parts: the skin scanner and the app. The scanner is paired with an iPhone to magnify the phone’s camera lens and enhances the magnification with eight high-powered LED lights. The scanner also has a “moisture meter” to determine which areas of the face require more attention.

Skin360 scans different areas of a user’s face and when paired with the MaskiD provides a better skin care suggestion. MaskiD users can select from a variety of ingredients used to improve their skin including stabilized vitamin C, purified hyaluronic acid and N-Acetylglucosamine. Each section of the mask uses the ingredients to target user’s problem areas.

MaskiD and Skin360 are two of Neutrogena’s latest products to use artificial intelligence. The company told the Verge their plan is to roll out even more products using AI.